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  • Basic Business Mathematics 
    Prerequisite: None
    Course Description: This course is designed for anyone with a high school diploma or GED seeking fundamental math skills which can be applied for moving into management positions with any company. Course topics can be applied to managing personnel, construction and home repairs, and developing and understanding basic bookkeeping financial statements.  
    Math is an important part of managing business. Get to know some commonly used fractions and their decimal equivalents, area and perimeter formulas, angle measurements, and financial formulas — including understanding interest rates and common financial acronyms — to help with your business tasks.   
    Course Objectives:
    • Demonstrate an understanding of business terms, forms, tasks through the application of  business mathematics 
    • Solve problems relating to personal finance  
    • Demonstrate math skills used in personnel management, purchasing, and sales  
    • Demonstrate mathematical processes involved in bookkeeping 
    • Increase skill in estimating and evaluating answers 
    • Develop speed and accuracy in the performance of fundamental mathematics processes 
  • Course Description: This course is designed for anyone with a high school diploma or GED seeking fundamental math skills which can be applied for moving into management positions with any company. Course topics can be applied to managing personnel, construction and home repairs, and developing and understanding basic bookkeeping financial statements. Math is an important part of managing business. Get to know some commonly used fractions and their decimal equivalents, area and perimeter formulas, angle measurements, and financial formulas — including understanding interest rates and common financial acronyms — to help with your business tasks. Course Objectives:
    • Demonstrate an understanding of business terms, forms, tasks through the application of business mathematics
    • Solve problems relating to personal finance
    • Demonstrate math skills used in personnel management, purchasing, and sales
    • Demonstrate mathematical processes involved in bookkeeping
    • Increase skill in estimating and evaluating answers
    • Develop speed and accuracy in the performance of fundamental mathematics processes
  • The Psychology of Attracting New Customers Training, for Non-Sale People Course Syllabus

    Course Description: This course is designed to help non-sale people understand the psychology of attracting new customers. It will provide you with the knowledge and skills to effectively use psychological principles to engage and convert potential customers. You will learn how to identify customer needs, create compelling messages, and build relationships that drive sales. Course Objectives:
    • Understand the fundamentals of consumer psychology
    • Identify customer needs and motivations
    • Develop effective marketing strategies
    • Create persuasive messages that resonate with customers
    • Leverage emotional triggers to influence customer decisions
    • Utilize social proof techniques to increase conversions
    • Build relationships with customers through personalization
    • Identify opportunities for upsells and cross-sells
    • Analyze customer data to optimize marketing efforts
    • Measure success using key performance indicators (KPIs)
  • Digital Marketing & Social Networks & The Google Advantage Course Syllabus

    Course Description: This online course will provide an overview of digital marketing, social networks, and the advantages of using Google. It will cover topics such as the benefits of social media marketing, best practices for Google+, and the advantages and disadvantages of both social media ads and Google Ads. Students will learn how to use these tools to create successful digital marketing campaigns. Course Objectives:
    • Understand the fundamentals of digital marketing
    • Learn about the different types of social networks available
    • Identify the benefits of using Google+ for digital marketers
    • Develop an understanding of best practices for creating a successful Google+ Business page
    • Compare and contrast the advantages and disadvantages of both social media ads and Google Ads
    • Analyze how to use these tools to create successful digital marketing campaigns
    • Explore trends in social media advertising
    • Examine when it is necessary to use Google Ads instead of social media ads
    • Investigate how to leverage the power of popular social media networks for marketing and branding goals
    • Discover ways to push brand image and online presence with Google+
  • Best Practices in Logistics & Customs between Mexico, USA & Canada Course Syllabus

    Course Description: This course is designed to provide an overview of best practices in logistics and customs between Mexico, the USA, and Canada. Participants will gain a better understanding of the key players involved in international trading and the different regulations each country has for imports and exports. Additionally, the course will discuss major strategies for cutting costs from customs processing, transportation, and inventory management. Course Objectives:
    • Understand the different regulations for import/export between Mexico, USA, and Canada
    • Learn about the key players involved in international trading
    • Increase knowledge of issues related to taxation and financial requirements for cross-border transactions
    • Analyze major strategies for cutting costs from customs processing, transportation, and inventory management
    • Examine relevant case studies to understand their relevance to current situations
    • Gain insight into risk management practices when trading internationally
    • Understand how to develop relationships with local ports authorities or third-party providers involved in logistics
    • Review the principles of efficient supply chain management on both sides of the border
    • Develop skills for navigating trade agreements with other countries
    • Acquire knowledge of successful strategies employed by companies that have managed to reduce costs while increasing profits from international trading
     
  • Corporate Social Responsibility (CSR) Course Syllabus

    Course Description: This course is designed to provide a comprehensive overview of Corporate Social Responsibility (CSR). It will cover topics such as sustainability, ethical business practices, corporate governance, and stakeholder engagement. Participants will gain an understanding of the different approaches to CSR, how they can be implemented in organizations and their impact on society. Course Objectives:
    • Understand the concept of Corporate Social Responsibility (CSR) and its importance in today’s business environment
    • Learn about the different approaches to CSR and their implications for businesses
    • Explore how CSR creates shared value for firms, employees, and society
    • Develop an understanding of sustainability and ethical business practices
    • Analyze the role of corporate governance in implementing CSR initiatives
    • Examine the impact of stakeholder engagement on CSR activities
    • Gain insight into the challenges associated with implementing CSR strategies in organizations
    • Understand how to measure the success of CSR initiatives in organizations
    • Learn best practices for communicating CSR efforts to stakeholders effectively
    • Develop skills for creating successful CSR strategies that benefit all stakeholders involved
     
  • Course Description:  This course will emphasize the individual as decision-maker and focus upon ethical issues and dilemmas facing managers in most business organizations.  The specific objectives of the course are to raise students’ general awareness of ethical dilemmas at work, to place ethical issues within a management context subject to analysis and decision-making action, and to enhance and improve the ability of students to reason toward a satisfactory resolution of an ethical dilemma.
    Course Objectives: 
    • understand what is business ethics 
    • appreciate the global nature of business ethics 
    • be aware of the prevalence of unethical behavior around the world 
    • understand the benefits of ethical companies 
    • understand the types of business ethics issues 
  • Course Description: This course teaches the skills necessary for effective business communication. Emphasis is placed on communication skills via: the written word, presentations, non-verbal communication, representation and visual communication. The course also enhances students' understanding of internal and external communication, staff engagement and explores how intercultural communication can be improved to achieve greater success in business. 
    Prerequisite: 1st year student  
    Course Objectives: 
    • Understand the communication process and how networks and channels influence the communication process in organizations.
    • Recognize cultural differences that impact members of an organization, and enact appropriate communication strategies to help attain cultural diversity. 
    • Evaluate listening habits and practice effective listening skills. 
    • Learn how to build positive interpersonal relationships in the workplace. 
    • Distinguish between groups and teams 
    • Identify communication factors that influence the effective development of teams. 
  • Course Description: This course will demonstrate how the business economy operates and ties in with personal resource management. Students will learn the basis of our economic environment, and business operations including government in our global economy and small business management. The course combines concepts with practical applications to real world situations. 
    Prerequisite: 1st year student  
    Course Objectives: 
    • Identify what constitutes a business plan and the role businesses play in our economy.  
    • Define categories of business ownership and criteria for ownership structure selection.  
    • Define categories of management and organizational structure and identify types of management structure from an organizational chart.  
    • Identify appropriate target markets and market segments.  
    • Identify common financial statements used in business decision-making.  
    • Define different types of management approaches and strategies.  
    • Identify the role of ethics in business decision-making. 
  • Course Description: This course will define the structure of business models; identify basic business model archetypes; and compare profitability, efficiency, and market value. 
    Course Objectives:  
    • Identify and analyze several different business models
    • Analyze the business models of competitors
    • Understand the economics underlying common business models
    • Understand the dynamics that propels a business model to success
    • Build a business model for your own innovation

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